When it comes to keeping blonde and highlighted hair looking fresh and bright, K18 TripleBright Oxidation Defense Purple Shampoo is in a league of its own. This breakthrough purple shampoo is the first of its kind to tackle brassiness on three fronts - removing existing metals and minerals, neutralising unwanted warmth, and defending against future brassiness - all in one easy-to-use foaming formula.

Powered by K18's triple-action technology, this clever shampoo works hard to deliver blonde like new, hair like new with every wash. Ionic detox technology removes the brass-inducing metals and minerals that build up from hard water, while precision violet technology neutralises existing brassiness without staining or overtoning. A biopolymer shield then helps to defend against future brassiness by preventing metals and minerals from reattaching during washing, making sure that your colour stays bright and even for longer.

K18 TripleBright Oxidation Defense Purple Shampoo is available in: 125ml

Key Benefits:

• Removes up to 3 months of brass from hard water in just one wash
• Neutralises brassiness without staining or overtoning for perfectly balanced colour
• Defends against future brassiness thanks to K18's innovative biopolymer technology

Formulated Without:

Parabens, Sulphates, Petroleum Derivatives

Storage & Shelf Life: Properly stored, this product retains its intended benefits for 12-24 months.

How to Use K18 TripleBright Oxidation Defense Purple Shampoo:

1. Apply the foam shampoo to wet hair, distributing evenly and lathering from roots to ends.
2. Leave to work its magic for 1-3 minutes.
3. Rinse thoroughly and follow with your usual conditioner or treatment.

Ingredients:

Water (Aqua) (Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (Ci 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil